"It used to be that people needed products to survive. Now products need people to survive."
Nicholas Johnson.
"Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine."
David Ogilvy.
"Advertising is an environmental striptease for a world of abundance."
Marshall McLuhan.
"Advertisements are now so numerous that they are very negligently perused, and it is therefore become necessary to gain attention by magnificence of promises and by eloquence sometimes sublime and sometimes pathetic."
Samuel Johnson.
"You can tell the ideals of a nation by its advertisements."
Norman Douglas.
"When a man throws an empty cigarette package from an automobile, he is liable to a fine of $50. When a man throws a billboard across a view, he is richly rewarded."
Pat Brown.
"The joy of music should never be interrupted by a commercial."
Leonard Bernstein.
"Our society's values are being corrupted by advertising's insistence on the equation: Youth equals popularity, popularity equals success, success equals happiness."
John Fisher.
"Advertising is the art of making whole lies out of half truths."
Edgar A. Shoaff.
"Advertising may be described as the science of arresting the human intelligence long enough to get money from it."
Stephen Leacock.
|